Worried about being found on Google? Don’t have a lot of time nor money? Have you lost control of your Google My Business listing? Join the Newport Interactive Marketing networking-learning community to hear fast-track your way to getting found with Google’s version of the Yellow Pages. Mr. Local SEO Mark Collins will walk you through how to get found online by creating your Google My Business Page or tuning up your existing one.
Did you know that 4 in 5 consumers use search engines to find local information? In fact, 97% of people learn more about a local company online than anywhere else. Today more than ever consumers are turning towards search engines like Google to guide their purchasing decisions.
50 years ago, if a business didn’t exist in a phone book, consumers wouldn’t even know that your business existed– In a modern world… if you don’t exist on Google, you’re missing out on an entire local audience of motivated buyers.
Other things you’re missing out on:
- Use Google My Business to increase traffic and conversions
- Monitor how customers search for your business
- Learn how to take advantage of key Google tools
NIM is here to help make sure that for local businesses there is no barrier to enter and ways that you can make Google work harder for you. Taking advantage of online tools will give you an edge over your competitors, both online and local, and connect you with potential customers.
Join #NIMRI for Learn A Quick Trick to Getting Your Local Business Found Online on Thursday, February 20, 6-8 P.M. at Parlor Bar & Kitchen.
Meet Mark Collins
OnWebLocal (DBA Advisortech.biz) was founded by Mark Collins, a UMASS Marketing graduate with over 4 decades of sales, marketing, and technology experience. During this time, Mark found his transition to digital media (from traditional sales management and marketing) and Search Engine Optimization to be a natural process. Based on his affinity for both technology and content writing, Mark provides SEO services to small to medium-sized regional businesses and national firms. His key to success has been to develop a constantly updated local SEO formula that incorporates original content creation on the website as well as the publication of the site into reputable, high authority domain websites. Services range from ongoing organic SEO campaigns to ongoing blogging support.
In 2020, consumers want to be seen less as the target audience and more as an individual. In fact, brands that personalize promotional marketing emails earn 11% higher open rates than those that don’t personalize. Companies must find the perfect combination of being relevant and personalized to attract & maintain the attention of their consumers.
Hear beginner and expert insights on how you can adopt easy techniques to encourage consumer engagement and increase overall revenue.
At this FREE #NIMRI talk you’ll learn:
- How to use segmentation to send the right message to the right person at the right time
- How to use automation to make sending emails easier
- Ways to increase engagement & open rates
- The ingredients of an actionable email
Each consumer is more than just an email. Every individual will have different needs that can often only be met through personalization. Learn expert insights on email personalization to increase not only your open rate and revenue but your brand’s reputation.
Join #NIMRI for Email with Impact: Optimizing Your Emails with Personalization: Optimizing Your Emails with Personalization
Wednesday, January 29th, 2 P.M.
RSVP now for access to the call
Meet Erica Goldenberg
Erica Goldenberg joined ActiveCampaign in 2018, and since that time has worked with 1000’s of businesses on email marketing and automation strategies to help them turn prospects into customers, customers into repeat buyers, and repeat buyers into raving fans.
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