In 2020, consumers want to be seen less as the target audience and more as an individual. In fact, brands that personalize promotional marketing emails earn 11% higher open rates than those that don’t personalize. Companies must find the perfect combination of being relevant and personalized to attract & maintain the attention of their consumers.
Hear beginner and expert insights on how you can adopt easy techniques to encourage consumer engagement and increase overall revenue.
At this FREE #NIMRI talk you’ll learn:
- How to use segmentation to send the right message to the right person at the right time
- How to use automation to make sending emails easier
- Ways to increase engagement & open rates
- The ingredients of an actionable email
Each consumer is more than just an email. Every individual will have different needs that can often only be met through personalization. Learn expert insights on email personalization to increase not only your open rate and revenue but your brand’s reputation.
Join #NIMRI for Email with Impact: Optimizing Your Emails with Personalization: Optimizing Your Emails with Personalization
Wednesday, January 29th, 2 P.M.
RSVP now for access to the call
Meet Erica Goldenberg
Erica Goldenberg joined ActiveCampaign in 2018, and since that time has worked with 1000’s of businesses on email marketing and automation strategies to help them turn prospects into customers, customers into repeat buyers, and repeat buyers into raving fans.