EdKing

Why Google+ Works, Even Rocks, for Business

Ed King of 02809 Photography described how Google+ boosted business by 75% as of last month, and how the platform can work for you.

At this NIM media pow-wow, Ed answered questions such as:

  • Am I only talking to myself?
  • Confused about circles?
  • Why bother with Google+ when I’m on Facebook?
  • How do Hangouts work and can they boost my bottom line?

King convinced you why Google Plus Business pages are a quick and powerful way to enhance your marketing strategy. Then, he shared with you tested Google+ strategies through his personal social media and business experience.

Ed explained what works and what doesn’t work within the network. He also explained the benefit of network expansion and how Google+ not only increased his business but improved his overall internet marketing presence.

About Ed King
EdKing

Ed King is a local photographer who owns and operates 02809 Photography by Ed King. He also has 15 years of experience in business-to-business sales and marketing, working with clients such as Partners Healthcare & Brigham and Women’s Hospital and the former chapter president of East Bay B.N.I. Ed became active in social media in 1990 when he worked with America Online and in a content development role for iVillage.

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

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EricEnge

Search Marketing and Social Media: What Works Now With Eric Enge

Learn from search engine optimization guru Eric Enge. Eric is a mainstay at the major search marketing conferences like SES. Suzanne has seen Eric speak numerous times and credits him as “one of the few SEOs who can translate the tech-talk into plain English and offer tips anyone with basic knowledge can implement.”

Meet Eric Enge
EricEnge

Eric Enge publishes regularly in top industry resources: Search Engine Land, Search Engine Watch, and the Stone Temple blog.  Eric is also co-author of “The Art of SEO” along with Stephan Spencer, Rand Fishkin, and Jessie Stricchiola.

Eric is the CEO of Stone Temple Consulting, a 25+ person SEO firm with offices in Massachusetts and California.

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

 

ScottIndermaur

Learn the Kickstarter recipe for crowdfunding: Key Social Media ingredients & applications for engagement

Join Newport Interactive Marketers as narrative photographer Scott Indermaur shares how crowdfunding tools can benefit your projects.

Scott used social media, public discussions, and crowdfunding resources to promote his film, REVEALED. As a spinoff of the successful project, he published his first fine art book,  now one of the 25 most-funded photography projects for Kickstarter.

Meet Scott Indermaur

ScottIndermaur
Scott Indermaur has been sharing stories for two decades through the visual language of photography. His assignments have taken him from the smallest rural communities to the world’s most urban environments. Additionally, his REVEALED project has been showcased in many venues, including the Newport Art Museum.

Missed this great talk? Learn more about video & visuals  and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

 

ChipLeakas

Quick Tips to Lure Visitors From Newport Interactive Marketing Experts

Smack between tech-savvy Boston and New York, Newport is also hosting the America’s Cup World Series & Tall Ships. How can you use new media to lure visitors to your establishment? Panel featured:

  • Mindfull’s Social Media Training Guru Chip Leakas, specializing in real estate
  • RI Blood Center’s Social Media Maven Kathy Manchester, who rocked NIM’s Social Media on a Budget panel
  • Social Media Manager Brian Hodge, who feeds multimedia for GoProvidence.com

PLUS a blitz round NIM experts will shout-out their best quick tips and fixes

Perfect for organizations and businesses, whether they are technical or not. Come to NIM to learn, network & maximize benefits of Newport’s busy season!

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

Annie-Colello-pointing

Pinterest for Business

Pinterest brings more people to your website than YouTube, Google+ and LinkedIn combined. Learn how to tell your brand’s story!

Join Newport Interactive Marketers as Annie Colella of Discover Newport (the Convention and Visitors Bureau) shares how Pinterest can work for your business.

Highlights from Pinterest for Business via the Newport Interactive Marketers blog

Meet Annie Colella
Annie-Colello-pointing

Annie Colella is the Advertising and Marketing Manager at Discover Newport (the Convention & Visitors Bureau). Discover Newport is a private, nonprofit organization promoting the city of Newport and Newport & Bristol County: Barrington, Bristol, Jamestown, Little Compton, Middletown, Newport, Portsmouth, Tiverton & Warren.

The film “Connected” at the Jane Pickens Theater  – March 29, 2012

Director Tiffany Shlain shares her bittersweet relationship with technology and how it impacts modern life. Are we missing out on the bigger picture because we always need to be connected to the media.

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

Kristin Zhivago, President and Co-Founder of Cloud Potential will teach attendees how to get the most out of online marketing to avoid overspending.

Optimize Online Marketing Secrets of a Revenue Coach

Let’s look at our websites and social media from a proven sales perspective. Revenue Coach and author Kristin Zhivago helps  brands become customer-centric.

Does your website put customers off? You think your website describes your company and products or services. You think you’re not “in the way” when they come to your site to learn about you – or via social media.

Check out slides and highlight’s from Kristin’s informative talk.

About Kristin Zhivago

Kristin is a revenue coach and author who helps CEOs and entrepreneurs grow their companies. She helps companies get to the next level in revenue, by understanding what their customers want to buy from them and how they want to buy it — and then structuring their companies to meet those needs and provide an exceptional customer experience.

Kristin also helps companies make the shift from company-centered to customer-centric. She has interviewed literally thousands of customers for her clients and has become an expert on the customer’s buying process. Kristin blogs at RevenueJournal.com & for more information about her book: RoadmaptoRevenue.com.

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

AnnetteTonti

Make Your Website Mobile Friendly

Annette Tonti, CEO of MoFuse, shared mobile web best practices for publishers and advertisers. NIM attendees learned the difference between a mobile app and a mobile site and how to build effective web content.

Check out the highlights from “Make Your Business Mobile Friendly.” Learn how to use mobile to engage with customers on Designated Editor’s blog.

Meet Annette Tonti
AnnetteTonti

Annette Tonti is a seasoned executive with more than 20 years of business and entrepreneurial experience. Currently, she is CEO of MoFuse Inc. a fast-growing mobile content management platform and network. Previously, she was co-founder and CEO of Bluestreak Inc. There she built a company that was an early entrant in rich media advertising and online marketing technologies.

Prior to Bluestreak, she served as Executive Producer, Massachusetts Institute of Technology’s Media Laboratory. There she produced the Junior Summit, a global project that linked thousands of kids from around the world. Prior to MIT, Ms. Tonti was vice president, executive director Vanguard, a global marketing and advisory service for senior executives.

She’s one of Mobile Marketer’s “Mobile Women to Watch for 2011”. Also, she served on the board of the Harvard Business School’s Cyberposium.  In 2000, Ms. Tonti received the Governor’s IT Achievement Award for Rhode Island. She was selected as a regional finalist for Ernst & Young’s Entrepreneur of the year award for 2002. She attended the University of Cincinnati and holds advanced degrees in computer science and mathematics and a B.S. in biological sciences.

Missed this great talk? Learn more about video & visuals  and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

 

KevinVine

Newport Interactive Marketers at URI Social Media Social

Newport Interactive Marketers joined the University of Rhode Island for the URI Social Media Social. The NIM speakers provided insights to students and Newport Interactive Marketers about what an intern can do and how social media can boost a business.

Speakers included

Discover what attendees learned from “Cross the Digital Divide” between digital natives (interns) and busy professionals on Designated Editor’s blog.

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member, if you aren’t already, for access to the vast video library of past presentations and watch from your device at your convenience.

Jamie Palmer

Create and Market Your Brand Story

Jamie Palmer Senior Practitioner at University Business Consultants LLC, taught NIM attendees how to tactfully articulate the brand. Jamie stressed the importance of telling the story and not selling the story. NIM attendees learned how to engage their audience with messages that would resonate.

Meet Jamie Palmer

Jamie Palmer
Jamie Palmer spent her early years unofficially tutored in life and business by her father, Lee Palmer, SVP at Bank of America. Since those early learning days, Jamie earned her BS in Accounting and extended her learning at the Art Institute in Boston in Graphic Arts and Design.

After spring-boarding into her Web Development& Marketing Business, her business grew as she leveraged learning provided from University Business Consultants. She integrated story and dialogue with unique question techniques into her sales approach. Soon after, Jamie was awarded an agency agreement by University Business Consultants LLC. This is where she often lectures on the Storytelling Sales and Leadership Programs.

Jamie has recently spoken at the RIBAR Association to discuss “How Systematic Storying Can Help Lawyers Show Value in Sales Conversations.” Her other featured topics are: “Story as a Means of Understanding the Other,” and “How Rhetorical Can be Your Best Friend in Business Development.”

Missed this great talk? Learn more about video & visuals and more via the NIM media library!

Become a NIM $upporting member for access to the vast video library of past presentations and watch at your convenience.

Newport Interactive Marketing

Enhance your Brand with Google+ and Twitter

Panelists Matt Medeiros of Slocum Studios and Michelle Quillin of New England Multimedia shared their insights on Google+ just as it launched. The general consensus was Google+ was not appropriate for all brands at that time. But for those who are concerned about SEO, it’s worth considering.

Learn more about to enhance your brand using social media from “Google+ Twitter Q & A at Newport Interactive Marketers” located on Designated Editor’s blog.

Meet Susan Kang Nam

Susan Kang Nam is a former recruiter and a new media marketer/principal/co-founder at Cebisu Research. Cebisu Research focuses on founder-centric small business enterprise worldwide. It and serves emerging technology brands that need connections, education, research strategies, marketing, and publicity. Susan holds a B.A. in Psychology from State University of New York at Binghamton. Additionally, she further pursued graduate education at University of Rhode Island (Clinical Psychology), Brown (Research) and Harvard University (Higher Administration/Education).