The big guys have enough money to throw a lot of spaghetti on the wall, and to hire specialists for all aspects of marketing. Small guys can’t afford these luxuries. Often times, they have to work smarter to get more for their marketing effort. In this talk, past NIM sell-out speaker Kristin Zhivago will reveal best practices for online marketing. These practices actually work, don’t cost a fortune, and put big-company power into the hands of even the smallest companies.
Hear and ask:
- The six best-practice areas that digital market leaders focus on;
- The five revenue roadblocks that are costing you a fortune;
- The three things you can do to move into best-practice territory.
Kristin Zhivago, President, and Co-Founder of Cloud Potential, has devoted her career to understanding how customers buy. Also, understanding how companies can use the latest digital resources to make it easy for customers to find buy from them.
Additionally, she is the author of Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy, voted one of the top 6 sales and marketing books by Forbes and a sought-after conference speaker.
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