NIM Founder and Designated Editor Founder Suzanne McDonald and Dacia Daly from the Tick Encounter Research Center, have put in a proposal to speak at SXSW Interactive 2014. Their talk, “Ticks vs. Humans: Can Social Media Crush Pathogens,” discusses how college interns and professionals in social media and public health collaborated on a pilot research project about lyme disease prevention.
In addition to giving information about the impacts of lyme disease, Suzanne and Dacia hope to educate attendees at SXSW Interactive 2014 about how their project forged a new model of public health communications. Also, how they overcame challenges like motivating college interns and working in the virtual workplace.
Here are the questions Suzanne and Dacia’s presentation will answer:
- How can brands use visual social media when the subject makes people — including the social media team — literally recoil?
- How can higher ed and social media pros forge a new model to best meet the needs of paying client, intern learning experience, and professionals’ interest and fulfillment?
- Which social media platforms are most effective in helping to prevent vector-borne diseases and how may they work for other public health campaigns?
- What do students know already and are they equipped to jump into effective roles as social media communicators on behalf of a brand?
- What to look for in interns and how to keep interns motivated when working virtually?
Show your support for bringing “Ticks vs. Humans” to SXSW by voting on the SXSW Panel Picker website and spreading the word to your friends and colleagues!